Apple have announced the launch of their new music streaming service, Apple Music, at their WWDC keynote speech in San Francisco.
The platform was revealed at the close of the speech, with Apple CEO Tim Cook saying: "Before we close this morning, we do have one more thing… we do love music." A video of "the history of music" then played.
"It will change the way you experience music forever," Cook continued. He then went on to bring on Jimmy Iovine, who has worked with the likes of Paul McCartney and Bruce Springsteen, saying: "I'd like to bring up someone who knows more about music and the experience of music than anyone I know."
Apple Music will allow users to stream songs on iTunes on demand, listen to handpicked playlists, recommendations and "all that's great and breaking in music". Music experts from across the globe will create playlists based on your preferences, which are meant to learn your tastes the more you listen. Apple Music will have a 'For You' section, which will contain albums, new releases and playlists, personalised to your specifications.
The tech giant also announced that Siri will be incorporated into Apple Music, with the service being able to respond to requests like "Play me the best songs from 1994".
Apple Music will also feature Beats 1, Apple's first 24/7, worldwide radio station. The station will be anchored by Zane Lowe in LA, Ebro Darden in New York and Julie Adenuga in London. Listeners around the world will be able to hear the same programmes at the same time, while the station aims to offer exclusive interviews and guest presenters. DJs will also create their own channels, and there will be stations dedicated to different genres. Even though Beats 1 is a radio station, listeners will be able to skip through tracks on these genre-led channels.
Apple Music will launch on June 30, and will cost $9.99 a month. Local pricing is to be announced soon. Apple is giving every user who signs up for Apple Music the first three months free membership, and is also offering a family subscription package. Apple Music will be available on iPhone, iPad, iPod touch, Mac, PC, Apple TV and Android phones.
"It will change the way you experience music forever," Cook continued. He then went on to bring on Jimmy Iovine, who has worked with the likes of Paul McCartney and Bruce Springsteen, saying: "I'd like to bring up someone who knows more about music and the experience of music than anyone I know."
Apple Music will allow users to stream songs on iTunes on demand, listen to handpicked playlists, recommendations and "all that's great and breaking in music". Music experts from across the globe will create playlists based on your preferences, which are meant to learn your tastes the more you listen. Apple Music will have a 'For You' section, which will contain albums, new releases and playlists, personalised to your specifications.
The tech giant also announced that Siri will be incorporated into Apple Music, with the service being able to respond to requests like "Play me the best songs from 1994".
Apple Music will also feature Beats 1, Apple's first 24/7, worldwide radio station. The station will be anchored by Zane Lowe in LA, Ebro Darden in New York and Julie Adenuga in London. Listeners around the world will be able to hear the same programmes at the same time, while the station aims to offer exclusive interviews and guest presenters. DJs will also create their own channels, and there will be stations dedicated to different genres. Even though Beats 1 is a radio station, listeners will be able to skip through tracks on these genre-led channels.
Apple Music will launch on June 30, and will cost $9.99 a month. Local pricing is to be announced soon. Apple is giving every user who signs up for Apple Music the first three months free membership, and is also offering a family subscription package. Apple Music will be available on iPhone, iPad, iPod touch, Mac, PC, Apple TV and Android phones.
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